Profitable Exporting: A Complete Guide to Marketing Your Products Abroad

摘要: ORGANIZE FOR EXPORT The Export Business Organize for Success How to Find the Best Overseas Market Meet Your MARKET DEVELOPMENT Direct Entry Strategies Indirect Exports Foreign Investment and Joint Ventures Pricing Profits Customer Service Communications, Negotiations, Offers, Complaints FINANCE Financing Techniques in Marketing Mix Exchange Barter Countertrade MOVEMENT OF THE GOODS Logistics Marine Insurance Documents GOVERNMENT REGULATIONS Licensing Barriers GLOBAL TRADING BLOCS European Bloc Asian North American SUMMARY Plan Appendices Glossary Index.