Destination image: origins, developments and implications.

摘要: Over the last few decades, tourism has become one of main sectors global eco- nomy, not only because its contribution to Gross Domestic Product (GDP) different coun- tries, but also employment it generates. Since 2009, however, results have been severely affected by economic and financial crisis is now essential analyze key elements tourist consumer behavior. In this context, image that a destination transmits market becomes which influence tourists most when choosing destination. The authors therefore aim identify characterize destination, as well their implications for management destinations.