Economical information and communication design for multi-national projects

摘要: Purpose – The purpose of this paper is to inform information and communication design (ICD) for multi-national projects through the presentation an example that does not rely on expensive expertise in graphic design. Design/methodology/approach Action research involving participants from five different sectors. Findings Successful ICD necessarily dependent upon costly elaborate explanatory methods such as storyboards. Research limitations/implications action involved only differect Practical implications Economical can facilitate development understanding among multi-sector project participants. Originality/value originality note it addresses recent developments ICD. value provided application a project.