User-generated online health content: a survey of Internet users in the United Kingdom.

作者: Braden O'Neill , Sue Ziebland , Jose Valderas , Francisco Lupiáñez-Villanueva

DOI: 10.2196/JMIR.3187

关键词:

摘要: Background: The production of health information has begun to shift from commercial organizations care users themselves. People increasingly go online share their own and illness experiences access others have posted, but this behavior not been investigated at a population level in the United Kingdom. Objective: This study aims explore user-generated content among UK Internet investigate relationships between frequency use other variables. Methods: We undertook an survey 1000 users. Descriptive multivariate statistical analyses were used interpret data. Results: Nearly one-quarter respondents (23.7%, 237/1000) reported accessing sharing online, whereas more than 20% (22.2%, 222/1000) unaware that it was possible do this. Respondents could be divided into 3 groups based on use: rare (78.7%, 612/778) who accessed shared less weekly, (13.9%, 108/778) did so superusers (7.5%, 58/778) daily basis. Superusers likely male ( P <.001) employed <.001), there no differences with respect educational =.99) or status =.63). They for varied purposes such as banking shopping <.001). Conclusions: Although found reasonably widespread content, only minority doing frequently. As type proliferates, are shape access. Further research should assess effect outcomes services by [J Med Res 2014;16(4):e118]

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