RECOGNIZE: A Social Norms Campaign to Reduce Rumor Spreading in a Junior High School

作者: Jennifer Cross , William Peisner

DOI: 10.5330/PSC.N.2010-12.365

关键词:

摘要: This article studied changes in rumor spreading and perceptions of peers' among students at one public junior high school following a social norms marketing campaign. Results the study show that peer fell campaign, but self-reports did not decrease. suggest campaign conducted by professional counselor delivered to can reduce misperceptions negative behaviors.

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