Inventory Control With Content Cache, Time Scarcity Marker and Merchandising Incentives for Transactional Shopping Video On Demand Cable Systems
作者： Terry Bienstock , Gary Weiner , Lance Eisenberg , Albert Angel , Barry Leeper
DOI:
关键词:
摘要: The inventory tracking and purchasing method is deployed VOD interactive TV (STB-TV). Goods advertised with the shop on-demand (OD) process OD server, via cable head end (HE) transmits an sales indicator as metadata or configured VA to STB-TV. displays scarcity indicia user. server tracks goods available for sale based upon vendor supplied data fictitious merchandising efforts. may be a time countdown sell goods. clock-based (STB) asset-based. Discount coupons sent VA. discount, count independent.
lens.org 参考文章(19)
Thomas Beane, Self-service ordering and transaction processing terminal ,(2003)
Yoshiaki Imajima, Mitsuru Nakajima, Toshihiro Kodaka, Method of and apparatus for distributing advertisement ,(2001)
Colin Campbell, Matthew Laughlin, System and method for providing product information over an interactive television system ,(2001)
Thomas Holcomb, Method and system for managing television advertising ,(2003)
Yuichiro Deguchi, E-marker dot promotion ,(2002)
Richard S. Goldhor, Daniel F. Goessling, James D. Logan, Systems and methods for modifying broadcast programming ,(1998)
Denis Khoo, Raymond F. Ratcliff, Method and system for providing home shopping programs ,(2003)
Martin F. Sabraw, John J. Sie, John C. Beyler, Customization in a content distribution system ,(2002)
Howard W. Lutnick, Joseph M. Asher, Systems and methods for automated internet-based auctions ,(2003)
Fabrice Michel Raymond Quinard, Selim Shlomo Rakib, Peter Albert Monta, Home network for receiving video-on-demand and other requested programs and services ,(2000)