Towards a practice-based view of strategy

作者: Philip Bromiley , Devaki Rau , None

DOI: 10.1002/SMJ.2238

关键词:

摘要: Many studies in strategic management attempt to explain macro-level firm behaviors or characteristics and/or the influence of such on performance. Current strategy scholarship, however, rarely considers specific, actual techniques that managers might use develop strategies generally applicable practices. We propose a practice-based view (PBV) scholarship address this gap. In contrast with resource-based emphasis things other firms cannot imitate, PBV examines publicly known, imitable activities, practices amenable transfer across firms. provide evidence for and discuss its contribution strategy. The has two important implications, one relating potential explanations performance kinds prescription scholars offer. Copyright © 2014 John Wiley & Sons, Ltd.

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