THE CASE FOR VIEWING BUSINESS MODELS AS ABSTRACTIONS OF STRATEGY
作者： Peter B Seddon , Geoffrey P Lewis , Phil Freeman , Graeme Shanks
DOI: 10.17705/1CAIS.01325
关键词:
摘要: … However, as Joan Magretta and Michael Porter make clear in the quotations above, although … In this paper we use Porter’s [1996, 2001] conceptualization of strategy as our definition of …
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