La gestión del servicio de entrenamiento personal ¿Cuáles son los motivos y objetivos de las mujeres que lo contratan? (The management of personal training, what are the reasons and objectives of the women who contract it?)

摘要: El objetivo es determinar los motivos, objetivos principales y secundarios de las mujeres que solicitan el servicio un entrenador personal, comprobar la fiabilidad generalizabilidad estructura datos. Participaron 70 con edades comprendidas entre 24 68 anos. Se utilizo cuestionario ad hoc preguntas abiertas. Al cabo dos anos se tomaron datos del tiempo practicantes habian permanecido forma continua vinculadas al programa entrenamiento tambien porcentaje asistencia a sesiones programadas. realizo analisis asociacion usando Chi-cuadrado, coeficiente contingencia correlacion Spearman ( p <0,001), componentes varianza <0,001) Generalizabilidad. Los resultados indican principal mas demandado fue perdida peso reduciendo graso corporal, secundario mejorar tono muscular, motivacion fundamental lograr resultados, no obstante, estas variables estan asociadas edad usuaria <0,001). La obtenida esta muestra presenta unos excelentes niveles e 2 = 1,00) Φ 1,00). En conclusion, conocimiento motivos perseguidos por usuarias, podrian ser utilidad para responsables centros deportivos hora gestionar servicio, fin ofrecer calidad, poder optar satisfaccion fidelizacion usuaria. Abstract  The aim is to determine the reasons, primary and secondary objectives of women who request services personal trainer, check reliability generalizability data structure. aged between years participated. It was used an questionnaire with open questions. After two years, it taken time that users had remained continuously linked training program, also percentage attendance at scheduled sessions. carried out association analysis using Chi-square, contingency coefficient Spearman´s correlation variance component analysis. results indicate most requested objective weight loss by reduction body fat percentage, improve muscle stiffness, reason get results, however, these are associated user's age (p <0.001). structure obtained this sample shows excellent levels In knowledge reasons could be useful for manager sports centers, when manage service provide quality service, which achieve satisfaction loyalty user. http://dx.doi.org/10.5232/ricyde2012.02904 ----------------------------------------------------------------------- Referencias/references Coutts, A.J.; Murphy, A.J., & Dascombe, B.J. (2004). Effect direct supervision strength coach on measures muscular power in young rugby league players. 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