Trigger videos on the Web: Impact of audiovisual design

摘要: Audiovisual design might impact emotional responses, as studies from the 1970s and 1980s on movie television content show. Given today's abundant presence of web-based videos, this study investigates whether audiovisual will web-video in a similar way. The is motivated by potential influence video-evoked responses to related activities learning environment. To examine this, video scene was designed that follows concept an educational trigger video. A aims evoking affective viewers with respect social problem situation. An experiment conducted explored manipulation two variables—shot length camera height—of web affects how situation characters are perceived. results showed did these video-related tasks.