eTourism case studies : management and marketing issues

摘要: Introduction Hospitality: InterContinental Hotel Group: Dealing with Online Intermediaries Managing Inventory HOLIDEX PLUS Sino Group of Hotels: Handling multi--property operations Omena Technology towards operational efficiency Carnival City: Valuating Guests in the gaming Industry Sallerhof: Innovations Interaction ?Emmantina? and ?Palmyra Beach? Distribution for Independent Hotels Intermediaries: Lastminute.com: From Reservation System to Lifestyle Portal Expedia.de: Electronic Travel Supermarket Wotif.com: Last minute selling distressed accommodation inventory A2Z Professional Ltd.: Agency Thailand ITWG: Increasing intermediated flows Incoming Partners: Integrating Orbis On Line: Internet distribution strategies a regional hotel group SideStep: Meta Seach Engine HolidayCheck: Rendering holiday impressions TUI: Destination Information Cultuzz: eBay as channel Amadeus: Evolution GDS Global System's new paradigm Pegasus Solutions: Providing Interconnectivity VisitBritain: Satisfying online Market dynamics Spain.info: Towards Stakeholder Network BonjourQuebec.com: A Vision, Strategy, Brand The Province Rimini: Communicating customer Tanzania: Extending eTourism Tools utilisation Tiscover: Management Pioneer Feratel Media Technologies: DMS Transportation British Airways: Customer enabled interactivity Kulula.com: Low Cost Carrier & ICTs Finnair: Innovating Interactivity Enterprise Rent--A--Car: Mainstreaming ICT Systems eCTRL Trip@dvice Green Card (Targeta Verda): tourist card Balearic Islands CheckEffect: Benchmarking eMarketing performance Destimation.com: solutions Companies Lufthansa Systems: Dynamic Pricing TAI (Day Trip Indicator): Measuring Value added tourism sector Tourism Technology: Wholesale Digital Assistant: Enquiry Solution Destinations Mobile systems: Rivertale: Services Cruise Ships LOVO: Assistant Aladdin: Agencies Conclusion