摘要: List of illustrations Preface 1. Models and motives Claudia Strauss Part I. Cultural as Motives: 2. Schemas motivation Roy G. D'Andrade 3. Ghost busters in anthropology Richard A. Shweder II. How Do Become Motives?: 4. cultural systems become desire: a case study American romance Dorothy C. Holland 5. The motivational force self-understanding: evidence from wives' inner conflicts Naomi Quinn 6. directive morality tales Mexican community Holly F. Mathews 7. Learning to be an parent: how models gain Sara Harkness, Charles M. Super Constance H. Keefer III. Motives Reconsidered: 8. Motivated Catherine Lutz 9. What makes Tony run? reconsidered 10. Afterword Index.