Using Transactional Data to Determine the Usual Environment of Cardholders

作者: Juan Murillo Arias , Juan de Dios Romero Palop , Diego J. Bodas Sagi , Heribert Valero Lapaz

DOI: 10.1007/978-3-319-72923-7_39

关键词:

摘要: Digital data sources can be useful in measuring the evolution of tourism. In particular, card transactions are a good way analysing domestic To do so, firstly, have to classified as touristic or non-touristic. This paper presents methodology identify usual environment cardholders, so determine whether their carried out inside outside that area. The United Nations World Tourism Organization definition ‘usual environment’ is used basis create methodology. resulting procedure adapted different geographies by varying single parameter. Some tests validating shown at end this paper.

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