Effective Fund-Raising Management

摘要: Contents: The Function of Fund Raising: Introduction and Overview the Book. Part I: Practice. Parameters Raising. Fund-Raising Practitioners. Professionalism II: Principles. Organizational Context Legal Ethical Theoretical III: Process, Programs, Publics. Process. Programs: Annual Giving. Major Gifts. Planned Capital Campaigns. Donor Publics: Individuals, Corporations, Foundations.