Principles of Corporate Communication
作者： B M Cees , Van Riel
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摘要: * Foreword by Wally Olins. Introduction. Corporate Identity. Image. An Effective Identity Programme. Organising Communication. Practical Illustrations.
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作者： B M Cees , Van Riel
DOI:
关键词:
摘要: * Foreword by Wally Olins. Introduction. Corporate Identity. Image. An Effective Identity Programme. Organising Communication. Practical Illustrations.