作者: Johannes Brinkmann
DOI: 10.1016/S1529-2096(06)07005-2
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摘要: This contribution suggests a preliminary, broad definition of responsibility and presents different dimensions the concept. Next, concept shared is developed by combining criteria to number typologies. These concepts typologies are then illustrated with reference relationship between insurance customers industry. The paper concludes formulating some next steps for future empirical studies interdependent marketing consumer ethics.