System for optimizing on-premises advertisements

摘要: A system for optimizing on-premises advertising, example, at retail food and/or beverage establishments, such as bars, restaurants, night clubs, sports stadiums and other on-premise sites. The optimization is based upon sales data which includes point-of-sale (POS) may also take into account waste, spoilage, theft etc ('collectively 'native data'). In one embodiment of the invention, able to optimize products are advertised native data. embodiments determine effectiveness impulse advertisements selected well timing in order increase profitability establishment improve return on ad costs.