Competing Memes Propagation on Networks: A Network Science Perspective

作者: Xuetao Wei , Nicholas C. Valler , B. Aditya Prakash , Iulian Neamtiu , Michalis Faloutsos

DOI: 10.1109/JSAC.2013.130607

关键词:

摘要: In this paper, we study the intertwined propagation of two competing "memes" (or data, rumors, etc.) in a composite network. Within constraints scenario, ask key questions: (a) which meme will prevail? and (b) can one influence outcome propagations? Our model is underpinned by concepts, structural graph (composite network) viral (SI1I2S). Using framework, formulate non-linear dynamic system perform an eigenvalue analysis to identify tipping point epidemic behavior. Based on insights gained from analysis, demonstrate effective accurate prediction method determine dominance, call EigenPredictor. Next, using combination synthetic real networks, evaluate effectiveness various suppression techniques either a) concurrently suppressing both memes or b) unilaterally single while leaving other relatively unaffected.

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