Determining ad targeting information and/or ad creative information using past search queries
作者： Pearl Renaker , Adam Smith , Sumit Agarwal
DOI:
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摘要: Ad information, such as ad targeting keywords and/or creative content for example, may be determined using aggregated selected document-to-query information associations. For popular terms phrases also associated with a document used an having the landing page. Query tracked on per level, domain etc. The to automatically populate record, or provided advertiser suggested recommended information.
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