Identyfikacja kosztów pogorszenia reputacji przedsiębiorstwa z perspektywy interesariuszy

作者: Danuta Szwajca , Alina Rydzewska , Tomasz Nawrocki

DOI: 10.33141/PO.2014.04.02

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参考文章(7)
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Charles J Fombrun, C. B. M Van Riel, Fame & fortune : how successful companies build winning reputations Published in <b>2004</b> in Upper Saddle River NJ) by Pearson education. ,(2004)