The Theory and Practice of Revenue Management

作者： Kalyan T Talluri , Garrett Van Ryzin , Garrett Van Ryzin

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摘要: Quantity-Based RM.- Single-Resource Capacity Control.- Network Overbooking.- Price-based Dynamic Pricing.- Auctions.- Common Elements.- Customer-Behavior and Market-Response Models.- The Economics of Estimation Forecasting.- Industry Profiles.- Implementation.