"¿CÓMO HA IDO LA FERIA?" ESTIMACIÓN DEL IMPACTO ECONÓMICO DE ACONTECIMIENTOS TURÍSTICOS: TRES ESTUDIOS DE CASO

摘要: Tourist events should help tourist development of a town and benefit its inhabitants firms. However it is necessary to understand what features determine their economic impact design them correctly. This research aspires contribute that comprehension through the estimation comparison three events. In order estimate impact, we adopted basic model made up 3 factors: (1) number visitors multiplied by (2) average spending per visitor (3) multiplier. Firstly, estimated public professional several tally methods, personal surveys, information provided organizer Secondly, researched amounts types expenditure means survey; also, calculated organisation using respective budgets. And, thirdly, used multipliers input-output tables analyse direct expenditures on production, added value employment, distribution effects among sectors. addition, compared some profitability ratios for recommendations increase impact.