作者: Amy Jo Kim
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摘要: 1. PURPOSE. Building a Successful Community. Case Study: The Planning Exercise in Action. Articulate Your Vision. 2. PLACES: Bringing People Together. Are Talking. Mapping the Territory. Zoned For Growth. 3. PROFILES: Getting to Know Members. Why Profiles?. Member Database. Creating Persona. Evolving Social Identity. 4. ROLES: From Newcomer Old-Timer. Membership Life Cycle. Welcome Visitors. Instruct Novices. Reward Regulars. Empower Leaders. Honor Elders. 5. LEADERSHIP: Buck Stops Here. What's Leader?. Unofficial Official Power People: Slashdot Moderator System. Manage 6. ETIQUETTE: Rules Live By. Develop Ground Rules. Enforce Policies. Evolve 7. EVENTS: Meetings, Performances and Competitions. Event 101. Meetings: Groups Performances: Up on Stage. Competitions: Members Spotlight. 8. RITUALS: Handshakes, Holidays, Rites of Passage. Ritual. Personal Acknowledgments. Community Holidays. Passages Transitions. Chapter 9. SUBGROUPS: Clans, Clubs Committees. Subgroups?. Setting Developing Program. Epilogue. Index.