Different selves, different values: effects of self-construals on value activation and use
作者： Bas Verplanken , David Trafimow , Irina K. Khusid , Rob W. Holland , Gabi M. Steentjes
DOI: 10.1002/EJSP.587
关键词:
摘要: Three experiments demonstrated structural properties and dynamic effects of self-construal on the processing use values. In Study 1, it was found that self-focus during encoding caused spontaneous cognitive clustering individualistic versus relational 2 affected implicit weight a value-related attribute in multi-attribute choice task. 3, behavioral intentions were better predicted by personal values than social norms when self primed, whereas collective primed. The manipulated mimicked comparing participants with an collectivistic cultural background. No interaction between priming Taken together, studies different domains are associated values, which may instigate processes activated.
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