Developing Trust and Relationships in the Supply Chain Using Social Media

摘要: There are millions of users Twitter, Facebook, Linked-in and other social media. Because that access to large number users, marketing has made extensive use media get closer the customer. Unfortunately, supply chain only limited However, can play an important role in chain, gathering information knowledge from disparate sources, increasing available information, visibility velocity chain. Those resulting changes characteristics facilitate “sharing” plans. As a result, enable greater development relationships trust.