Sentiment Polarization and Balance among Users in Online Social Networks

作者: Robert Hillmann , Matthias Trier

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摘要: Communication within online social network applications enables users to express and share sentiments electronically. Existing studies examined the existence or distribution of in communication at a general level smallobserved groups. Our paper extends this research by analyzing sentiment exchange networks from an egonetwork perspective. We draw on influence attachment develop theories node polarization, balance effects mirroring dyads. empirical analysis covers multitude which valence all messages was determined. Subsequently we studied ego-networks focal actors (ego) their immediate contacts. Results support our indicate that polarized towards individual peers but keep ego-network level. Further, pairs nodes tend establish similar attitudes each other leading stable positive negative relationships.

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