The use of verbal report methods in the development and testing of survey questionnaires

作者: Gordon B. Willis , Patricia Royston , Deborah Bercini

DOI: 10.1002/ACP.2350050307

关键词:

摘要: Increasingly, verbal report techniques are being used in the development and testing of survey questions. The present investigation examined cognitive processes involved responding to health questionnaires by conducting laboratory interviews which collected reports. Analysis these reports identified problems with questions that relate compre-hension, recall, decision subjects answer those This paper describes how questionnaire have been detected laboratory, classified according a model. We conclude verbal-report appear be useful detecting variety flaws related operation processes.

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