Marketing Communication of Small and Medium Enterprises

Eva Tomášková , Lucie Kaňovská
Univerzita Mateja Bela v Banskej Bystrici 41 -51

2007
The Level of MSEs Marketing Relationship Implementation in the Czech Republic, Poland, and Slovakia

Eva Tomášková , Lucie Kaňovská , Agnieszka Chęcińska , Aleksandra Nizielska
Scientific Publications / University of Economics in Katowice 129 -179

2009
Service Offering at Electrical Equipment Manufacturers

Lucie Kaňovská
Trends economics and management 9 ( 23) 17 -23

1
2015
Orientace na konkurenci u hi-tech podniků

Eva Tomášková , Lucie Kaňovská
Trends economics and management 6 ( 10) 45 -53

2012
MARKET ORIENTATION IN HI-TECH FIRMS

Eva Tomášková , Iveta Šimberová , Lucie Kaňovská , Vladimír Chalupský
Brno University of Technology 230 -237

2007
Impact of market orientation on business performance. Empiricalresearch of mechanical engineering industry in the CzechRepublic

Eva Tomášková , Iveta Šimberová , Lucie Kaňovská , Vladimír Chalupský
University of Brighton

2008
Doprovodné služby - konkurenční výhoda?

Eva Tomášková , Lucie Kaňovská
Akademické nakladatelství CERM

2009
Developmnet of model of market orientation

Eva Tomášková , Lucie Kaňovská
Brno University of Technology 38 -46

2007
Marketing služeb - trendy v doprovodných službách

Eva Tomášková , Lucie Kaňovská
Marketing & Komunikace ( 3)

2007
THE IMPACT OF INNOVATION FLEXIBILITY ON INNOVATION PERFORMANCE IN SMALL AND MEDIUM MANUFACTURING COMPANIES

Eva Tomášková , Lucie Kaňovská
Vysoká škola ekonomická v Praze

2020
Interfunctional Coordination in Extended Conception and Offering of Services

Eva Tomášková , Lucie Kaňovská
Scientific Papers of the University of Pardubice, Series D: Faculty of Economics and Administration 26 ( 3)

2018
Study of SMEs from electrical engineering industry providing smart services in the Czech Republic

Lucie Kaňovská , Veronika Bumberová
SHS Web of Conferences 92 05013

2021
Do environmental and ethical aspects of interfunctional coordination lead to smaller business performance

Eva Tomášková , Lucie Kaňovská
Technological and Economic Development of Economy 25 ( 6) 1282 -1292

2
2019
Trends in Customer Services and Interfunctional Coordination by Manufacturers

Lucie Kaňovská , Eva Tomášková
Procedia - Social and Behavioral Sciences 213 677 -682

2
2015
MARKET ORIENTATION AND STRATEGIC BEHAVIOUR AT HIGH-TECH COMPANIES

Lucie Kaňovská , Eva Tomášková
E & M Ekonomie A Management 17 ( 4) 86 -100

3
2014