引用次数
引用: 937
H-指数: 14
I10-指数 : 16
出版物: 32
Banking Innovation in Ghana: Insight of Students' Adoption and Diffusion
Robert Kwame Dzogbenuku
The Journal of Internet Banking and Commerce 18 ( 3) 1 -20
14
2013
Perceived firm ethicality and brand loyalty: the mediating role of corporate social responsibility and perceived green marketing
Joshua Kofi Doe , Robert Kwame Dzogbenuku , George Kofi Amoako
Society and Business Review
1
2021
Service recovery and loyalty of Uber sharing economy: The mediating effect of trust
George Kofi Amoako , Desmond Kwadjo Kumi , Robert Kwame Dzogbenuku
Research in transportation business and management 100647
8
2021
Exploring the key drivers of internet behaviour among the youth of emerging markets: The case of Ghana
Robert Kwame Dzogbenuku , Desmond Kwadjo Kumi
Global Knowledge, Memory and Communication 67 486 -509
3
2018
Do green knowledge and attitude influence the youth's green purchasing? Theory of planned behavior
George Kofi Amoako , Robert Kwame Dzogbenuku , Aidatu Abubakari
International Journal of Productivity and Performance Management 69 ( 8) 1609 -1626
94
2020
Marketing and entrepreneurial success in emerging markets: the nexus
Robert Kwame Dzogbenuku , Solomon Abekah Keelson ,
Asia Pacific Journal of Innovation and Entrepreneurship 13 ( 2) 168 -187
1
2019
Digital payments and financial wellbeing of the rural poor: The moderating role of age and gender
Robert Kwame Dzogbenuku , George Kofi Amoako , Desmond K Kumi , Gifty Agyeiwaa Bonsu
Journal of International Consumer Marketing 34 ( 2) 113 -136
18
2022
Service recovery performance and repurchase intentions: the mediation effect of service quality at KFC
George Kofi Amoako , Livingstone Divine Caesar , Robert Kwame Dzogbenuku , Gifty Agyeiwah Bonsu
Journal of Hospitality and Tourism Insights 6 ( 1) 110 -130
52
2023
Does humane leadership influence customer service orientation of financial institutions? The moderating effect of job satisfaction of casual employees
Robert Kwame Dzogbenuku , Evans Sokro , Kwasi Dartey-Baah
African Journal of Economic and Management Studies
2024
Green marketing and the SDGs: emerging market perspective
George Kofi Amoako , Robert Kwame Dzogbenuku , Joshua Doe , Geoffrey Kwasi Adjaison
Marketing Intelligence & Planning 40 ( 3) 310 -327
136
2022
Digital tourism experience for tourist site revisit: an empirical view from Ghana
Alexander Preko , George Kofi Amoako , Robert Kwame Dzogbenuku , John Kosiba
Journal of Hospitality and Tourism Insights 6 ( 2) 779 -796
41
2023
Social media information and student performance: the mediating role of hedonic value (entertainment)
Robert Kwame Dzogbenuku , Joshua Kofi Doe , George Kofi Amoako
Journal of Research in Innovative Teaching & Learning 15 ( 1) 132 -146
26
2022
Social media and student performance: the moderating role of ICT knowledge
Robert Kwame Dzogbenuku , George Kofi Amoako , Desmond K Kumi
Journal of Information, Communication and Ethics in Society 18 ( 2) 197 -219
20
2020
The mediating role of financial service branding on investment decisions: an emerging market's perspective
Robert Kwame Dzogbenuku , George Kofi Amoako , Albert Martins
International Journal of Emerging Markets 18 ( 11) 4709 -4733
7
2023
Global Knowledge, Memory and Communication
Robert Kwame Dzogbenuku , Desmond Kwadjo Kumi
Stakeholder management and entrepreneurship: A catalyst for climate action in Africa
Robert Kwame Dzogbenuku
Routledge Studies in Entrepreneurship 143 -155
2024
Identifying antecedents of marketing orientation of microfinance institutions in Ghana: the case study of microfinance companies
Robert Kwame Dzogbenuku
London Metropolitan University
2017
The effect of sponsorship on marketing communication performance: A case study of Airtel Ghana
Kwasi Dartey-Baah , Robert K. Dzogbenuku , George K. Amoako , Samuel Kwesie Junior
African Journal of Marketing Management 4 ( 2) 65 -79
20
2012
How Service Experience Leads to Brand Loyalty: Perspective from the Telecom Sector in Ghana
Joshua K. Doe , Robert K. Dzogbenuku , George K. Amoako
IUP Journal of Brand Management 13 ( 2) 33
1
2016
Customer Service and Customer Retention in Ghana's Banking Sector: The Case of SG SSB Bank (Societe Generale, Ghana)
Robert K. Dzogbenuku , Godson K. Ahiabor , George K. Amoako
Indian Journal of Marketing 44 ( 1) 33 -43
2014