Shiri Vivek
机构: Professor, Marketing and Supply Chain Management, Eastern Michigan University
每年引用次数
引用次数
引用: 4,982
H-指数: 11
I10-指数 : 12
出版物: 17
How Customer Engagement and Customer Participation Translate Across High-Involvement Purchases (Like Higher Education)
Douglas Johansen , Shiri D Vivek , Wendy T. Gillis
2018
Analysis of interactions among core, transaction and relationship-specific investments: The case of offshoring
Shiri D Vivek , D.K. Banwet , Ravi Shankar
Journal of Operations Management 26 ( 2) 180 -197
156
2008
Customer Engagement: Exploring Customer Relationships Beyond Purchase
Shiri D Vivek , Sharon E Beatty , Robert M Morgan ,
The Journal of Marketing Theory and Practice 20 ( 2) 122 -146
2,640
2012
The employee's perspective of customer relationships: A typology
Vivek Dalela , Alexa M Givan , Shiri D Vivek , Kunal Banerji
Journal of services research 18 ( 2) 37 -54
6
2018
A STUDY OF SERVICE ETHNOCENTRISM AND ITS RELATIONSHIP WITH SOCIAL CONNECTEDNESS.
Shiri D Vivek , Abhijit M Patwardhan , Vivek Dalela
Journal of Services Research 11 ( 2)
3
2011
Why do customers utilize the internet as a retailing platform? A view from consumer perceived value
Julian Ming‐Sung Cheng , Edward Shih‐Tse Wang , Julia Ying‐Chao Lin , Shiri D Vivek
Asia Pacific journal of marketing and logistics 21 ( 1) 144 -160
205
2009
If you build it right, they will engage: A study of antecedent conditions of customer engagement
Shiri D Vivek , Sharon E Beatty , Melanie Hazod
Customer engagement marketing 31 -51
44
2018
A scale of consumer engagement
Shiri D Vivek
The University of Alabama
456
2009
Understanding Performance of Joint Ventures: An Integration of Theoretical Perspectives
Shiri D Vivek
Enhancing Knowledge Development in Marketing 32 -32
2008
FLEs' concerns with misbehaving customers in the time of COVID and beyond
Shiri Gillison , Stephanie T. , Beatty , Sharon E.
Journal of Service Theory and Practice 33 ( 6) 771 -795
2023
IMPROVING FACULTY PEDAGOGY THROUGH USE OF ARTIFICIAL INTELLIGENCE- A STUDENT ENGAGEMENT FACILITATION TOOL
MS Ahmed , P Chunduri , S Vivek ,
EDULEARN20 Proceedings 294 -294
2020
Review of engagement drivers for an instrument to measure customer engagement marketing strategy
Shiri Vivek , Cynthia Kazanis , Ingita Jain ,
Handbook of Research on Customer Engagement 271 -290
1
2019
Session Number: 2.15: Poster Presentations Measuring Sponsor-‐Event Congruence
Steffen Jahn , Jan Drengner , Cornelia Zanger , Karin Ernstreiter
2011 AMS OFFICERS 63 -63
CONCEPTUALIZING RELATIONSHIP MAINTENANCE THROUGH THE RELATIONSHIP LIFE CYCLE: RELATIONSHIP ENHANCEMENT, STABILIZATION, AND REPAIR
Vivek Dalela , Shiri Vivek ,
Journal of Services Research 20 ( 1/2) 81 -99
2020
What gets measured well is managed well: Determining a hierarchy of interdependencies of environmental elements for effective environmental performance
Shiri Vivek , Sufian Qrunfleh , Vivek Dalela ,
Business Strategy and the Environment
Customer Engagement: A Multifaceted Experience in Multiple Relationship Contexts
Vivek Dalela , Shiri D. Vivek
2011
ZASTOSOWANIE KONCEPCJI CUSTOMER ENGAGEMENT W BRANŻY ODZIEŻOWEJ2
S Vivek , S Beatty , M Morgan
ROLA PODMIOTÓW RYNKOWYCH W KSZTAŁTOWANIU WIZERUNKU ORGANIZACJI I POSTRZEGANIU WARTOŚCI MARKI 13 ( 3) 141 -141
2015