Communicating Science Effectively - A Practical Handbook for Integrating Visual Elements

摘要: This is a practical handbook on how to communicate science effectively. The first part an introduction the principles of communication and what effective is, why it important, do it. The in these chapters include can change societal paradigms make one better scientist. General relating all products providing synthesis, visualisation, context, assembling self-contained visual elements such as photos, maps, conceptual diagrams data, formatting content define simplify terms, eliminating jargon acronyms. Formatting also discussed. This followed by outlining techniques for communicating different media & desktop publishing (including posters newsletters), presentations websites. Techniques image, colour, font formats, resolution design tips media. Finally, case study presented illustrate has become integral successful environmental science, monitoring, planning, implementation program. The book accompanied extensive internet resources, including interactive software tutorials programs commonly used communication, discussion forums issues, links other websites interest. This will be valuable resource scientists, working government, research, management agencies, education. Although scientists are primary audience, discussed applicable from fields. This title belongs Water Research Foundation Report Series ISBN: 9781843391258 (Print) ISBN: 9781780402208 (eBook)