Motivations of Luxury Consumption in America vs. China

作者： Danqing Yu

关键词: China 、 Materialism 、 Luxury goods 、 Advertising 、 Hierarchy 、 Consumption (economics) 、 Economics 、 Commerce

摘要:

参考文章(80)

Fred Davis, Fashion, culture, and identity ,(1991)

Rebecca BliegeBird, EricAlden Smith, None, Signaling theory, strategic interaction, and symbolic capital Current Anthropology. ,vol. 46, pp. 221- 248 ,(2005) , 10.1086/427115

Jean Claude Usunier, Marketing Across Cultures ,(1996)

Harry C. Triandis, Cross-cultural studies of individualism and collectivism. Nebraska symposium on motivation, 1989 : Cross-cultural perspectives. pp. 41- 134 ,(1990)

John R. Rossiter, Larry Percy, Advertising and Promotion Management ,(1987)

Jeffrey S. Podoshen, Lu Li, Junfeng Zhang, Materialism and conspicuous consumption in China: a cross-cultural examination International Journal of Consumer Studies. ,vol. 35, pp. 17- 25 ,(2011) , 10.1111/J.1470-6431.2010.00930.X

Nicola E. Stokburger-Sauer, Karin Teichmann, Is luxury just a female thing? The role of gender in luxury brand consumption☆ Journal of Business Research. ,vol. 66, pp. 889- 896 ,(2013) , 10.1016/J.JBUSRES.2011.12.007

Herbert Blumer, Fashion: From Class Differentiation to Collective Selection The Sociological Quarterly. ,vol. 10, pp. 275- 291 ,(1969) , 10.1111/J.1533-8525.1969.TB01292.X