A note on the future of personalized pricing: cause for concern

作者: Jean-Pierre I. van der Rest , Alan M. Sears , Li Miao , Lorna Wang

DOI: 10.1057/S41272-020-00234-6

关键词: MarketingDynamic pricingMisconductBusinessDishonestyRevenueOpportunity costRevenue managementPrice discriminationPsychological pricing

摘要: … developments in pricing, in particular online personalized pricing, thereby seeking to initiate … in personalized pricing, we argue that not much is to be expected from the legal system, at …

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