Environmental scanning and forecasting in strategic planning—The state of the art
作者： Liam Fahey , William R. King , Vadake K. Narayanan
DOI: 10.1016/0024-6301(81)90148-5
关键词: Strategic planning 、 Function (engineering) 、 Process management 、 State (computer science) 、 Business 、 Operations management 、 Strategy and Management 、 Geography, Planning and Development 、 Finance
摘要: Abstract The objective of this paper is to shed some light on the practical state art environmental scanning and forecasting function in organizations. Planners were questioned through a multi-faceted survey findings supported conclusion that organizations have not yet widely developed sophisticated systems integrated their outputs into strategic planning process.
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