A Proposal Approach for Strategic Probe: A Scanning Information Support
作者： Kamel Rouibah , Humbert Lesca
DOI: 10.1007/978-3-642-80317-8_9
关键词:
摘要: Environmental scanning and information interpretation provide crucial on which strategic decision making is based. This paper discuss a new concept termed « Strategic Probe » that allows organisation to be secure from environmental surprise. It deals with kind of called «weak signals ». The quality, therefore the success probe depends relevance, validity, accuracy, timeliness data gathered their interpretation. So this introduces model tend facilitate building coherence meaningful image (knowledge) widespread information. Details about are presented.
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