作者: Subhash C. Jain
DOI: 10.1016/0024-6301(84)90143-2
关键词:
摘要: Abstract Environmental scanning is a new activity among corporations because of its importance, need to progress by stages achieve structured and formal system scanning, this takes time. This paper based on study examining the evolution state environmental corporations, finds that essential difference between at corporate product/market level not observed all companies. Ideally, there should be close liaison two levels so each may reinforce effort other.