Biotechnology and the popular press: hype and the selling of science.

摘要: Abstract The popular media has emerged as an important source of scientific information. It been suggested that the portrayal genetics by is often inaccurate – a phenomenon branded ‘genohype' and, result, having adverse impact on public understanding and policy development. However, emerging data suggest that, in some circumstances, reporting science surprisingly accurate portrays message created community. As such, there are reasons to believe hyping research results might be part more systemic problem associated with increasingly commercial nature environment.