Database Models and Managerial Intuition: 50% Model + 50% Manager

摘要: We focus on ways of combining simple database models with managerial intuition. present a model and method for isolating For five different business forecasting situations, our results indicate that combination manager always outperforms either these decision inputs in isolation, an average R2 increase 0.09 16% above the best single input cross-validated analyses. assess validity equal weighting heuristic, 50% + manager, then discuss why might differ from previous research expert judgment.