作者: Gideon Kunda
DOI:
关键词: Fell 、 Management 、 Public relations 、 Critical ethnography 、 Sociology 、 Criticism 、 Control (management) 、 Corporation 、 Narrative 、 Cultural perspective 、 Organizational culture
摘要: Engineering Culture grew out of an attempt to take seriously the conceptual and methodological requirements a cultural perspective on organizations. Briefly, book is critical ethnography large successful high-tech corporation lauded in popular managerial literature for its innovative postbureaucratic “corporate culture.” The corporate culture, official story went, drove company’s employees peaks performance personal self-actualization. Academic views these claims fell, unsurprisingly, into two distinct camps. On one hand (the upper one, course) were those who participated construction this grand utopian narrative: numerous texts reinforced, jargonized, legitimated fed them back ever-hungry consumers good words. other hand, less but no persistent grand, was continuing stream criticism corporation. In view, were—...