A discrete choice experiment of the impact of consumers’ environmental values, ethical concerns, and health consciousness on food choices: A cross-cultural analysis

摘要: Purpose Over the last few decades, consumers’ concerns for healthier lifestyles and environment have become driving forces forming food-buying intentions. The purpose of this paper is to investigate impact product attributes regarding nutrition health benefits products, environmental production social responsibility producers on food wine choices. Design/methodology/approach The empirical analysis based an online survey conducted in USA, UK Germany, incorporates a discrete choice experiment with visual shelf simulations. Findings Price information are much more influential choices than about or ecological production. Product emphasizing specifically valued by consumers high levels consciousness those concerned goods Consumers who conscious their lifestyle diets derive utility values from nutritional product. Practical implications The study contributes understanding how promote various markets. Originality/value The offers comparison concerning ecological, social, product; as well investigation congruent interrelationships between related three culturally distinct consumer groups.