Do consumers want to control their personal data? Empirical evidence

作者: Christine Prince

DOI: 10.1016/J.IJHCS.2017.10.003

关键词: Privacy policyAffect (psychology)Internet privacyEmpirical evidenceControl (management)Information privacyCompensation (psychology)Emerging technologiesPersonally identifiable informationBusiness

摘要: The rise of new technologies has brought new challenges regarding the protection of personal data, as a vast amount of personal information is being published and shared. Because personal data are extremely valuable for many digital businesses, it is crucial to understand to what extent individuals want to exert control over the disclosure of their personal data. This paper aims to assess the factors that affect web users' predisposition to exert control over personal data flows, using a dataset collected in France in 2014 that …

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