Images of the multinational firm

摘要: This volume addresses commonly held beliefs and misconceptions about the nature role of multi-national enterprises. It presents a range perspectives by leading academics, focusing on core themes illustrating these with current business practices. * Examines evolution multinational firms, their new forms organization, global impact Reviews enterprises as they relate to globalization, cross-border management, international business, society, resources capabilities strategic corporate responsibility Draws comparisons between analyses performance-based outcomes an economics tradition, more process relationship-oriented results organization behaviour approach