Dependency on tour operators: problems faced by Cretan tourism businesses and the views of their owners/managers.

作者: Konstantinos Andriotisy

DOI: 10.1300/J149V04N03_02

关键词: DestinationsIntervention (law)MarketingTourismTourism geographyIntermediaryPrivate sectorFace (sociological concept)Empirical evidenceBusiness

摘要: Abstract Tour operators have increasingly emerged as the most powerful and influential factor of international flows from main generating countries to various destinations, since they are able interpret manipulate “push” “pull” factors tourism process a commercial end. As result, many tourist-receiving destinations face intervention foreign tour in their industry. Despite crucial role played by for development insular regions' tourism, little empirical evidence is available on relationship between destination suppliers. This paper presents findings study undertaken during summer 1997 Greek island Crete. From findings, it evident that Cretan industry heavily dependent operators, actions should be island's public private sector overcome this problem.

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