Optimizing market research using indicia-based mobile respondent data

作者: Palanivel Kuppusamy

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摘要: Systems and methods described herein provide a mechanism for conducting meaningful market research on respondents using mobile devices. Data contained in code-based indicia relating to respondent is leveraged initiate more effective applications such as surveys the like. Using information, enterprise interested focused may specifically related that respondent, perhaps accounting respondent's location, purchase history, financial means associations, etc. The be transmitted by number of different mechanisms push messages, text SRS emails, Also, download install an application allows them quickly access transmit data.

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