System and method for performing market research studies on online content

摘要: A system and method for conducting market research studies on online content utilizing moderator respondent computers connected over a network. at the computer directs plurality of respondents to view preselected subject matter displayed collects comments reactions from in database later review benchmarking. Software resident enables screens showing different aspects and, preferred embodiment, provides buttons that can be activated by indicate reaction content. In addition, embodiment provide text progress through each screen display, all real time, as well time spent viewing screen. The software also force respondents, gather personal data print out reports displaying results. invention includes client so clients whom study is conducted may exchange messages with moderator.