Methods and systems for conducting internet marketing experiments

作者: Chad R Allred

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摘要: A system for conducting experiments over the Internet and related methods are disclosed. The may be modular include an experiment design engine (108) to construct designated web pages (104). distributed control engin execute constructed by engine. Desired user behavior in response each possible experimental path is recorded. data recorded stored on database (114). also a page parsing (106) configure experimentation. analysis (111) analyze optimization (112) determine which optimum upon experiment.