Making Environmental SCM Initiatives Work-Moving Beyond the Dyad to Gain Affective Commitment

摘要: Companies often struggle to embed environmental sustainability in their supply chain management (SCM) processes due an insufficient understanding of how initiate and bring initiatives fruition. Scholars argue that commitment employees is crucial enhance the implementation these initiatives. Drawing from intra-organizational influence theory, this study examines managers who champion can gain employee affective within a social network context. Prior research has investigated behavior by individual (an agent) organization another (a target), focusing on agent–target dyad. Our extends single dyadic perspective, investigating attempts more realistic, multi-dyadic context which multiple agents are possible fact likely, actor be both agent target. We identify 90-actor network, resulting 273 surrounding SCM initiative at large, multinational corporation, investigate actors achieved. Based analysis generalized linear mixed model, results suggest if want create high level target commitment, then consultation lesser degree inspirational appeals seem key, while tactics such as rational persuasion, ingratiation, legitimating, coalition not related where attempt