VolunteerMatch.org: balancing mission and earned‐revenue potential

摘要: Purpose – This case investigates how a nonprofit can analyze its earned revenue potential. What changes would be required for the organization's current business units to start making positive financial contribution? other opportunities expand earned‐income efforts exist, and should they prioritized? it take implement new ventures, could guard against undertaking initiatives that subtract more from organization in dollars staff time than possibly add?Design/methodology/approach A team of consultants Bridgespan worked with VolunteerMatch, largest web‐based volunteer‐matching service country, study make ventures generate income support mission.Findings VolunteerMatch's work on helped move forward goals, also strengthen social mission.Research limitations/implications VolunteerMatch is smal...