Generating and Sustaining Nonprofit Earned Income: A Guide to Successful Enterprise Strategies

摘要: Tables, Figures, and Exhibits.Foreword (Bill Bradley).Preface (Sharon M. Oster, Cynthia W. Massarsky, Samantha L. Beinhacker).Acknowledgements.The Editors.The Contributors.PART ONE: KEY ISSUES IN BUSINESS PLANNING FOR NONPROFIT ENTERPRISE.1. Putting Nonprofit Business Ventures in Perspective (J. Gregory Dees).2. Building Organizational Capacity (Paul Connolly).3. Leadership Strategies for Managing a Enterprise (Jeffrey A. Sonnenfeld Maxwell Anderson).4. Targeting the Market Developing Marketing Plan (Christopher Lovelock).5. Pricing Goods Services Oster).6. Legal Tax Considerations (William H. Heritage Jr. Timothy J. Orlebeke).7. Governance Issues (Katherine O'Regan).PART TWO: FINDING AND ATTRACTING CAPITAL.8. Securing Financial Capital (David Bornstein The Goldman Sachs Foundation).9. Pitching Your Venture (Amy Solas Adam Blumenthal).10. Forming Strategic Alliances (Richard Steckel).11. Growing with High-Engagement Funder (Kristin Majeska).12. Supporting Emerging Markets (Lee Davis Nicole Etchart).PART THREE: THE PLAN ACTION.13. Fundamentals of Implementation (Patricia Caesar Thomas Baker).14. Real World Challenges Implemention (Kim Alter).15. Deploying Resources Effectively (Dennis R. Young).16. Using Performance Metrics to Assess Impact (Stephanie Bell-Rose).17. Taking Scale (Rick Aubry).Index.