Are Franchisors with International Operations Different from Those Who Are Domestic Market Oriented
作者： B. Elango
DOI: 10.1111/J.1540-627X.2007.00208.X
关键词:
摘要: This study compares franchisors with international operations with franchisors who are domestic market oriented. Using the existing literature, the author develops various hypotheses …
questia.com参考文章(27)
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